Airport Kia
Digital marketing, growth & marketing technology
Consultant, Jun 2024–Jun 2026 · In-house specialist, Jul 2026–presentTHE INDEPENDENT STUDIO OF FARSHAD GHOBADVAND
Marketing mind.
Technical hands.
Creative range.
I connect strategy, technology and content — building the experiences, systems and tools that help businesses move forward.
Farshad GhobadvandMarketing & technology specialist · Richmond Hill, ON
FG / 43.88° N
6+ YEARS OF HANDS-ON EXPERIENCEScroll to connect the dots
THE WORK,
IN CONTEXT.Selected résumé highlights
IN CONTEXT.Selected résumé highlights
+67%
website and lead-flow initiatives
Month-over-month lead growth
Airport Kia · contributed through campaign,website and lead-flow initiatives
2,400+
deduplication and audit controls
CRM records processed
Dealership workflows with normalization,deduplication and audit controls
700+
and status mapping
Distinct live deals in the workflow
Connected ingestion, transformationand status mapping
PEOPLE, TEAMS & BUSINESSES I’VE WORKED WITH
Hands-on roles and independent consulting engagements.
01 /THE CONNECTED SKILLSET
Different pieces.
One bigger picture.
I work where disciplines meet. Strategy informs the creative. Technology connects the journey. Data tells us what to improve.
Scroll to bring the pieces together
Strategy & growth01 / 06
Understand the audience. Shape the offer. Connect acquisition, conversion and lead quality to the business goal.
Airport Kia · paid acquisition, conversion paths and lead-flow optimization02 /SELECTED WEB & DIGITAL WORK
Real businesses.
Different worlds.
Across industries, the starting point stays the same: understand the business, then build what it needs.
Keep scrolling to explore sideways01 / 05
03 / BUILT FROM REAL NEEDS
Ideas become working tools.
Scroll to unpack each product, one layer at a time.Interface concepts · 3 views per product
04 / REAL EXPERIENCE, MANY WORLDS
Many industries.
Connected by
one perspective.
Different customers. Different buying decisions. Hands-on experience is what connects the dots.
01 / 08
Automotive
Acquisition, customer journeys and dealership data.
01 / 03EVERY EXPERIENCE IS A POINTScroll to bring the points together.
05 / THE CONNECTED EFFECT
Every move
sets the next in motion.
From the first click to a clearer business outcome. This is how I connect the work at Airport Kia.
01
Attract
Google & Meta campaigns
02
Convert
Landing pages & journeys
03
Connect
Lead routing & automation
04
Organize
CRM & reliable records
05
Understand
Attribution & reporting
THE PURPOSE
Business impact
Better decisions. Better outcomes.
Scroll to set the chain in motion
+67%
Month-over-month lead growth
Contributed through campaign, website and lead-flow initiatives.
06 /THE PERSON BEHIND THE WORK
A strategist’s perspective.
An engineer’s curiosity.
A maker’s instinct.
I’m Farshad Ghobadvand. My background in IT engineering and my hands-on experience in marketing let me move between the business problem and the technical work it takes to solve it.
I’ve worked inside businesses and alongside their teams — connecting paid media, search, websites, content, data and follow-up into a more coherent customer journey.
Richmond Hill, Ontario Authorized to work in Canada B.Sc. Information Technology Engineering
Download full résumé A FEW CHAPTERS ALONG THE WAY2024 — PRESENT 2024 — 2026 2019 — 2024 Alongside these roles
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THE TOOLS BEHIND THE WORK
Marketing, measurement, automation, data and creative production.
LET’S CONNECT
STRATEGY × TECHNOLOGY × CREATIVEGood workstarts witha conversation.
Exploring a role, a project or a better way to do something?
farshad.gh@gmail.com